We’re a wellness nutrition brand empowering moms and moms to be to live a happy and healthy lifestyle.
- Alison Morgan
THE HONEST STANDARD
We make our products with meaningful transparency and thoughtful design.
Who We Are
As a mother and previous owner of a small gym/nutritional supplement shop, we saw a glaring hole in the industry based on the significant amount of questions from women seeking products that allowed them to keep on top of their health & fitness goals during and after their pregnancy.
Why our products?
Good for you
We're cautious of our ingredient selection and use only the best.
Made to perform
Breakthrough formulas that are designed and tested thoroughly.
100% transparency
We provide information around what's in our products and why.